{"id":56058,"date":"2023-03-27T23:00:49","date_gmt":"2023-03-27T23:00:49","guid":{"rendered":"https:\/\/bitcoinwisdom.com\/?p=56058"},"modified":"2023-03-27T23:00:54","modified_gmt":"2023-03-27T23:00:54","slug":"gucci-glides-into-web3-in-partnership-with","status":"publish","type":"post","link":"https:\/\/bitcoinwisdom.com\/fr\/gucci-glides-into-web3-in-partnership-with\/","title":{"rendered":"Gucci annonce un nouveau partenariat avec Yuga Labs"},"content":{"rendered":"<ul class=\"wp-block-list\">\n<li><strong>Gucci a achet\u00e9 une quantit\u00e9 non divulgu\u00e9e de terrain virtuel dans le Sandbox en 2022.<\/strong><\/li>\n\n\n\n<li><strong>Malgr\u00e9 l&#039;incoh\u00e9rence du march\u00e9 de la cryptographie, le m\u00e9taverse reste un secteur rentable du Web3.<\/strong><\/li>\n\n\n\n<li><strong>Yuga Labs a \u00e9t\u00e9 lanc\u00e9 en 2021 et est \u00e0 l&#039;origine de certains des projets NFT les plus r\u00e9ussis, notamment Bored Ape Yacht Club.<\/strong><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p>Lundi, la marque de mode de luxe Gucci <a href=\"https:\/\/twitter.com\/gucci\/status\/1640307726319513602\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">annonc\u00e9<\/a> un nouveau partenariat m\u00e9taverse avec Yuga Labs, la soci\u00e9t\u00e9 \u00e0 l&#039;origine de plusieurs grands projets NFT, notamment le Bored Apes Yacht Club, Meebits et CryptoPunks. Yuga Labs g\u00e8re \u00e9galement Otherside, un monde virtuel et un jeu m\u00e9taverse.<\/p>\n\n\n\n<p>Les deux plateformes ont sign\u00e9 un accord pluriannuel pour explorer \u00ab l\u2019intersection entre la mode et le divertissement dans le m\u00e9taverse \u00bb. Robert Triefus, PDG de Gucci Vault et de Metaverse Ventures, a \u00e9galement not\u00e9 que le partenariat fournira \u00e0 Gucci \u00ab un r\u00f4le actif dans le r\u00e9cit continu d&#039;Otherside et de 10KTF \u00bb.<\/p>\n\n\n\n<p>Ce ne serait pas la premi\u00e8re incursion de Gucci dans le Web3. La marque de luxe s&#039;est d\u00e9j\u00e0 engag\u00e9e dans diverses activit\u00e9s au sein du m\u00e9taverse, notamment un pr\u00e9c\u00e9dent partenariat avec 10KTF, une plateforme de mode virtuelle appartenant \u00e0 Yuga Labs.<\/p>\n\n\n\n<p>Gucci a \u00e9galement achet\u00e9 des terrains virtuels non divulgu\u00e9s dans The Sandbox d\u00e9but 2022. Cette d\u00e9cision faisait partie de son expansion dans le Web3 et de la strat\u00e9gie de Gucci visant \u00e0 exp\u00e9rimenter l&#039;h\u00e9bergement d&#039;exp\u00e9riences num\u00e9riques. Gucci a \u00e9galement achet\u00e9 pour $25 000 jetons RARE de SuperRare pour ouvrir un coffre-fort d&#039;art num\u00e9rique et rejoindre le SuperRareDAO.<\/p>\n\n\n\n<p>D&#039;autres entreprises de mode se sont \u00e9galement associ\u00e9es \u00e0 des entreprises Web3 pour d\u00e9velopper l&#039;espace de mode virtuel.\u00a0<a href=\"https:\/\/bitcoinwisdom.com\/fr\/meta-to-withdraw-support-of-nfts-on-instagram-and-facebook\/\" target=\"_blank\" rel=\"noreferrer noopener\">NFT<\/a>\u00a0La place de march\u00e9 RTFKT a vendu 600 paires de baskets num\u00e9riques en moins de sept minutes en 2021, g\u00e9n\u00e9rant des ventes d&#039;environ $3,1 millions. <\/p>\n\n\n\n<p>Fait int\u00e9ressant, un sac \u00e0 main Gucci uniquement virtuel vendu sur Roblox pour pr\u00e8s de $4 000 en juin de l&#039;ann\u00e9e derni\u00e8re. Le prix virtuel aurait \u00e9t\u00e9 plus \u00e9lev\u00e9 que celui de son \u00e9quivalent dans le monde r\u00e9el.<\/p>\n\n\n\n<p>Gr\u00e2ce \u00e0 l&#039;adoption croissante du Web3, les fashionistas peuvent d\u00e9sormais acheter des v\u00eatements virtuels exclusifs de cr\u00e9ateurs tels que Balenciaga, Jimmy Choo et Dolce &amp; Gabbana sur une vari\u00e9t\u00e9 de march\u00e9s NFT.<\/p>","protected":false},"excerpt":{"rendered":"<p>Lundi, la marque de mode de luxe Gucci a annonc\u00e9 un nouveau partenariat m\u00e9taverse avec Yuga Labs, la soci\u00e9t\u00e9 \u00e0 l&#039;origine de plusieurs projets NFT de premier plan, notamment le Bored Apes Yacht Club, Meebits et CryptoPunks. Yuga Labs g\u00e8re \u00e9galement Otherside, un monde virtuel et un jeu de m\u00e9taverse. Les deux plateformes ont sign\u00e9 un accord pluriannuel pour explorer \u00ab l\u2019intersection entre la mode et le divertissement [\u2026]<\/p>","protected":false},"author":19,"featured_media":56069,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":1,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","_uag_custom_page_level_css":"","footnotes":""},"categories":[190,12],"tags":[131,993],"class_list":["post-56058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blockchain-news","category-news","tag-nft","tag-yuga-labs"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI.jpeg",900,506,false],"thumbnail":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI-500x330.jpeg",500,330,true],"medium":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI-300x169.jpeg",300,169,true],"medium_large":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI-768x432.jpeg",640,360,true],"large":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI.jpeg",640,360,false],"1536x1536":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI.jpeg",900,506,false],"2048x2048":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI.jpeg",900,506,false],"trp-custom-language-flag":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2023\/03\/GUCCI-18x10.jpeg",18,10,true]},"uagb_author_info":{"display_name":"Lawrence Woriji","author_link":"https:\/\/bitcoinwisdom.com\/fr\/author\/lawrencew\/"},"uagb_comment_info":0,"uagb_excerpt":"On Monday, luxury fashion brand Gucci announced a new metaverse partnership with Yuga Labs, the company behind several top NFT projects including the Bored Apes Yacht Club, Meebits, and CryptoPunks. Yuga Labs also runs Otherside, a virtual world and metaverse game. Both platforms signed a multiyear deal to explore &#8220;the intersection between fashion and entertainment\u2026","_links":{"self":[{"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/posts\/56058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/comments?post=56058"}],"version-history":[{"count":0,"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/posts\/56058\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/media\/56069"}],"wp:attachment":[{"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/media?parent=56058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/categories?post=56058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/fr\/wp-json\/wp\/v2\/tags?post=56058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}