{"id":23510,"date":"2022-09-01T21:04:45","date_gmt":"2022-09-01T21:04:45","guid":{"rendered":"https:\/\/bitcoinwisdom.com\/?p=23510"},"modified":"2022-09-01T21:04:45","modified_gmt":"2022-09-01T21:04:45","slug":"crypto-com-pulls-out-of-deal-with-uefa","status":"publish","type":"post","link":"https:\/\/bitcoinwisdom.com\/sv\/crypto-com-pulls-out-of-deal-with-uefa\/","title":{"rendered":"Crypto.com drar sig ur avtalet med UEFA"},"content":{"rendered":"<ul class=\"wp-block-list\"><li><strong>Crypto.com har inlett flera partnerskap med idrottslag.<\/strong><\/li><li><strong>Kryptoindustrin och sportv\u00e4rlden bildar en stark och \u00f6msesidigt f\u00f6rdelaktig allians. <\/strong><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p>Handelsplattformen f\u00f6r kryptovaluta, Crypto.com, har backat ur ett sponsringsavtal med Union of European Football Associations (UEFA). Aff\u00e4ren sades ha varit v\u00e4rd n\u00e4stan en halv miljard dollar.<\/p>\n\n\n\n<p>Partnerskapet var <a aria-label=\"enligt uppgift (\u00f6ppnas i en ny flik)\" href=\"https:\/\/www.sportbusiness.com\/news\/exclusive-crypto-com-pulled-out-of-huge-champions-league-sponsorship-at-last-moment\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" class=\"ek-link\">enligt uppgift <\/a>avbr\u00f6ts efter att Crypto.coms juridiska r\u00e5dgivare blev oroliga \u00f6ver b\u00f6rsens regulatoriska st\u00e4llning i flera l\u00e4nder, s\u00e5som Italien, England och Frankrike, som \u00e4r starka sidor i europeisk fotboll.<\/p>\n\n\n\n<p>UEFA Champions League skulle ha varit med <a class=\"wpil_keyword_link\" href=\"https:\/\/bitcoinwisdom.com\/sv\/crypto-com-review\/\" title=\"Crypto.com\" data-wpil-keyword-link=\"linked\">Crypto.com<\/a>s varum\u00e4rke under fem s\u00e4songer, med b\u00f6rjan 2027, till en kostnad av cirka $100 miljoner per s\u00e4song om aff\u00e4ren hade g\u00e5tt igenom. Detta skulle ocks\u00e5 ha varit ett av UEFA:s st\u00f6rsta Champions League-sponsring.<\/p>\n\n\n\n<p>Som svar p\u00e5 Rysslands invasion av Ukraina avf\u00e4rdade Champions League det statligt \u00e4gda energif\u00f6retaget Gazprom som sponsor, och Crypto.com ska ha klev in som en potentiell ers\u00e4ttare. I ett f\u00f6rs\u00f6k att undvika att st\u00f6dja Rysslands ekonomi under konflikten har m\u00e5nga regioner i Europa s\u00f6kt alternativ till landets f\u00f6rs\u00f6rjning av gas och olja.<\/p>\n\n\n\n<p>\u00c4ven om sponsringen med Crypto.com har upph\u00f6rt har UEFA fortfarande m\u00e5nga andra sponsorer. Ligan, f\u00f6r att n\u00e4mna n\u00e5gra, har p\u00e5g\u00e5ende avtal med Lay&#039;s, Mastercard, Heineken, FedEx och Sony PlayStation.<\/p>\n\n\n\n<p>Crypto.com har spenderat miljontals dollar p\u00e5 reklam och tidigare meddelat betydande sponsringar f\u00f6r sportevenemang och lag. Det popul\u00e4ra kryptof\u00f6retaget gjorde nyheten n\u00e4r det meddelade att det hade k\u00f6pt namnr\u00e4ttigheter f\u00f6r Crypto.com-arenan i Los Angeles f\u00f6r $700 miljoner.<\/p>\n\n\n\n<p>Handelsplattformen har ocks\u00e5 <a aria-label=\"tecknat ett avtal (\u00f6ppnas i en ny flik)\" href=\"https:\/\/bitcoinwisdom.com\/sv\/crypto-com-greenlit-by-canda-osc\/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"ek-link\">tecknat ett avtal<\/a> att se den bli sponsor av fotbolls-VM, som kommer att h\u00e5llas i Qatar i november. Crypto.com tecknade ocks\u00e5 ett partnerskap p\u00e5 $100 miljoner med Formel 1-racing och \u00e4r en sponsor f\u00f6r NBA-laget, Philadelphia 76ers.<\/p>\n\n\n\n<p>Det har funnits en utvecklande relation mellan sportlag och kryptoplattformar. Flera toppfotbollslag, som PSG, Norwich, Chelsea och Manchester City, har alla gjort avtal med kryptof\u00f6retag. H\u00f6jden av kryptoantagande i sportv\u00e4rlden kom under \u00e5rets Super Bowl, d\u00e4r flera kryptoplattformar annonserade sina varum\u00e4rken under halvtidsshowen.<\/p>\n\n\n\n<p>En 30-sekunders reklam under Super Bowl kostade s\u00e5 mycket som $7 miljoner. \u00c5rets event bj\u00f6d p\u00e5 intressanta annonser f\u00f6r kryptof\u00f6retag som t.ex <a class=\"wpil_keyword_link\" href=\"https:\/\/bitcoinwisdom.com\/sv\/coinbase-review\/\" title=\"Myntbas\" data-wpil-keyword-link=\"linked\">Myntbas<\/a> och eToro. Popul\u00e4ra stj\u00e4rnor som Larry David och LeBron James d\u00f6k ocks\u00e5 upp f\u00f6r olika kryptom\u00e4rken under evenemanget.<\/p>\n\n\n\n<p>Sportlag utnyttjar kryptomarknadens ekonomiska styrka f\u00f6r att finansiera sina varum\u00e4rken och lag. \u00c5 andra sidan penetrerar kryptoplattformar sportv\u00e4rlden i ett f\u00f6rs\u00f6k att ut\u00f6ka sin bas och n\u00e5 fler anv\u00e4ndare.<\/p>","protected":false},"excerpt":{"rendered":"<p>Crypto.com har inlett flera partnerskap med idrottslag. Kryptoindustrin och sportv\u00e4rlden bildar en stark och \u00f6msesidigt f\u00f6rdelaktig allians. Handelsplattformen f\u00f6r kryptovaluta, Crypto.com, har backat ur ett sponsringsavtal med Union of European Football Associations (UEFA). Aff\u00e4ren sades ha varit v\u00e4rd n\u00e4stan en halv miljard dollar. [\u2026]<\/p>","protected":false},"author":19,"featured_media":4023,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":2,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","_uag_custom_page_level_css":"","footnotes":""},"categories":[12],"tags":[172,1632],"class_list":["post-23510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-crypto","tag-uefa"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,false],"thumbnail":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,true],"medium":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,true],"medium_large":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,true],"large":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,true],"1536x1536":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,true],"2048x2048":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,true],"trp-custom-language-flag":["https:\/\/bitcoinwisdom.com\/wp-content\/uploads\/2022\/06\/Crypto.com_Logo.svg",652,652,false]},"uagb_author_info":{"display_name":"Lawrence Woriji","author_link":"https:\/\/bitcoinwisdom.com\/sv\/author\/lawrencew\/"},"uagb_comment_info":0,"uagb_excerpt":"Crypto.com has struck several partnerships with sports teams. The crypto industry and the sporting world are forging a strong and mutually beneficial alliance. Cryptocurrency trading platform, Crypto.com, has backed out of a sponsorship deal with the Union of European Football Associations (UEFA). The deal was said to have been worth almost half a billion dollars.&hellip;","_links":{"self":[{"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/posts\/23510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/comments?post=23510"}],"version-history":[{"count":0,"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/posts\/23510\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/media\/4023"}],"wp:attachment":[{"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/media?parent=23510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/categories?post=23510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bitcoinwisdom.com\/sv\/wp-json\/wp\/v2\/tags?post=23510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}