HEIR Launches Lonzo Ball’s NFT Membership
Lonzo Ball, NBA star, is set to launch his own membership NFT on HEIR. The NFT will be a digital collectible that can be stored on a blockchain and will represent Lonzo’s membership in the HEIR community.
The Heir platform is designed to improve the relationships between athletes and their followers by providing digital assets and access to exclusive content. Huddles are an important part of this experience, as it allows members to communicate with one another and enjoy various benefits such as member-only videos and drops.
Heir Inc. is a next-generation holding company that builds culturally inspired consumer brands rooted in technology and entertainment. The company has received funding from Thrive Capital as well as other industry leaders in sports, tech, and entertainment.
Thrive Capital has previously invested in companies such as Instagram, Stripe, Slack, Robinhood, and Github.
The NBA star has always been a pioneer when it comes to technology and innovation, so it’s no surprise that he is one of the first professional sports athletes to get involved with non-fungible tokens (NFTs). NFTs are digital assets that are stored on a blockchain which is a distributed ledger that records transactions. This makes them unique and scarce and allows for verifiable ownership of the asset.
Ball’s NFT collection marks the first official athlete launch on HEIR built for GenZ and millennial fans to become owners on the blockchain as they experience priceless athlete engagement moments and co-create the future of sports culture.
The launch of Ball’s NFT collection is just the latest example of how athletes are using blockchain technology to engage with their fans in new and innovative ways. Other athletes who have launched NFT collections include former NFL player Justin Jefferson and UFC fighter Rob Font. With more athletes getting involved with NFTs, it’s likely that we’ll see even more interesting uses of this technology in the future.
Lonzo’s NFT will be available for purchase in the HEIR marketplace and will entitle holders to a number of benefits including access to exclusive content and merchandise. In addition, holders of Lonzo’s NFT will be able to vote on important decisions affecting the Heir community.
This is an exciting development for both Lonzo and the Heir community. Lonzo is one of the most popular young basketball players in the world, and his involvement with Heir helps validate the project as a major player in the digital media space. For Lonzo, this represents an opportunity to engage directly with his fans while building his brand outside of traditional channels like television and print media.
As the world’s first decentralized, trustless and permissionless NFT marketplace, Magic Eden is committed to providing the best possible experience for both creators and collectors. They will be working with Ball to launch his Membership NFT collection on their Launchpad platform.
Ball’s Membership NFT collection is a 4,200-piece set that will be available on June 7th through Magic Eden minting service. Owners of these rare and valuable collectibles will be able to enjoy a number of benefits including early access to new products, exclusive discounts, and invitations to special events.
Magic Eden believes that this collection will be highly sought after by collectors and are proud to offer it on their platform. If you’re interested in owning a piece of history, make sure to visit Magic Eden on June 7th, and don’t miss your chance to add one of these beautiful tokens to your collection!
Athletes have always been early adopters and quick to see the value in new technologies that can help them connect with their fans and create new opportunities. HEIR provides a unique opportunity for athletes to take control of their careers and build their personal brands on their own terms.
About Magic Eden
Magic Eden is the leading NFT marketplace on Solana, representing over 90% volume for all NFTs on the chain. Magic Eden is a community-focused, NFT-based web3 ecosystem built on Solana with the mission of defining the future of NFTs. Led by former crypto, tech, and hospitality leaders, Magic Eden provides a cutting-edge minting service called Launchpad and the most liquid secondary marketplace on Solana.
About HEIR
HEIR allows fans to connect with their favorite athletes in a new and intimate way. By sharing moments and experiences with the athlete, fans are able to feel closer to them than ever before. This connection allows for a deeper level of engagement that goes beyond simply cheering for someone. HEIR also provides an opportunity for fans to own a piece of their favorite athletes’ legacy. Through HEIR, fans can invest in their favorite athletes’ NFT and help shape the future of sports culture.
Barry Pene is a stern blockchain research/copywriter. Barry has been trading cryptos since 2017 and has been invested in issues that would put the blockchain industry on the right pedestal. Barry's research expertise cuts across blockchain as a disruptive technology, DeFis, NFTs, Web3, and reduction of energy consumption levels of cryptocurrency mining.
