22% Women Aim To Buy Crypto Within The Next 12 Months: BlockFi Survey
- The newest edition of Real Talk survey by crypto financial service provider BlockFi states that generation Z and millennials are more focused on cryptocurrency investments.
- The research published on October 24, found that every one in ten women chose cryptocurrencies as their first investment.
- “One in three (33%) women surveyed cite investing in a retirement vehicle as their first point of entry into the markets, while one in four (25%) of respondents said they have yet to invest,” said the report.
According to the newest edition of Real Talk survey by crypto financial service provider BlockFi, female members of generation Z and millennials who are new to experiencing investments are more willing to invest in cryptocurrencies than anything else.
The Real Talk survey, a quarterly series by BlockFi that aims to assess how consumer attitudes regarding cryptocurrencies, investments, and other relevant issues are developing, just published its third installment where the financial services giant asked female Americans about their current behaviors, motivations, and dispositions around cryptocurrency investments and financial welness.
The research published on October 24, found that every one in ten women chose cryptocurrencies as their first investment.
BlockFi states:
“Crypto has even inspired new Gen-Xers to invest, with 7% making it their first investment, despite having more time to enter other asset classes than their Gen-Z and millennial counterparts. Overall, one in three (33%) women surveyed cite investing in a retirement vehicle as their first point of entry into the markets, while one in four (25%) of respondents said they have yet to invest.”
With some surprising results, the recent study monitors changing attitudes since the March’s and September’s Real Talk. Despite the low overall acceptance of crypto assets, the majority of female cryptocurrency owners are buying and holding assets.
Although 2022 has faced significant market volatility, women continue to have a high level of confidence in the long-term efficacy of cryptocurrencies as investments. Flori Marquez, BlockFi’s founder and Chief Operating Officer (COO), noted that the data demonstrates just how appealing cryptocurrency is to female investors, even to the point where elder women have abandoned their conservationist stance in preference of investing in a capital asset that has been advertised as being exceptionally risky and volatile.
“The latest edition of BlockFi’s Women x Crypto survey data reveals that many women are looking to the crypto markets to make their first investment. And while the younger, digitally-native generations are more likely to adopt crypto, Gen X and Baby Boomers are also open to participating. It’s exciting to see crypto adoption across generations,”
She added.
Interstingly, this year has seen significant progress in the role of women in the crypto world. In May this year, well-known billionaire investor Tim Draper guessed that women would play an important role in massive cryptocurrency adoption. In December last year, California-based crypto exchange OKcoin announced the appointment of Randi Zuckerberg to grow its female user base.
Notably, a survey by Australia- based crypto exchange Independent Reserve named Independent Reserve’s Cryptocurrency Index (IRCI) revealed last year that women in Australia doubled their crypto portfolio in 2021.