Steve Harvey-Backed Firm Brings Game Shows to Blockchain
- Blockchain gaming outperformed other sectors of the crypto space in 2022 Q2.
Hollywood icon Steve Harvey, has become one of the latest names to join the blockchain space. Steve is renowned for hosting the popular game show, “Family Feud,” and has acted in a couple of blockbuster Hollywood movies.
Steve is also a founding partner of the streaming service, Gamestar+, which recently announced a new partnership with DeFi creators, Ava Labs, and VC firm, Faculty Entertainment, to introduce interactive versions of well-known television game shows like “Deal or No Deal,” “Jeopardy,” “Family Feud,” and “Wheel of Fortune,” on the Avalanche blockchain.
The collaboration is another step toward bringing blockchain to mainstream awareness. These game shows boast thousands of fans across the world, and their presence in the blockchain space is remarkable.
Gamestar+ is building a unique brand for itself by turning popular game shows into interactive sessions. Integrating its strategy into blockchain could be a game-changer. Speaking in an interview, Harvey was optimistic about the blockchain space, noting that blockchain will add fresh competition and fun to the gaming industry. He said,
Blockchain will add a whole new layer of fun, value and competition to not just Gamestar+, but the whole gaming industry I’m excited to be at the forefront of Web3.
Gamestar+ players will leverage the blockchain-backed play-to-earn gaming model to compete against one another in real-time while earning in-app tokens that can be exchanged for special NFTs, in-game items, and assets like bitcoin and AVAX.
Over the last couple of months, Avalanche has built a reputation for being a suitable blockchain for gaming projects. It already hosts popular play-to-earn games like Crabada and Pizza Game and aspires to become the top destination for cryptocurrency gamers. Avalanche has also been making investments in the gaming industry and announced plans to invest $290 million to entice premier gaming projects to use its platform.
The Rise of Blockchain Gaming
The crypto gaming industry has been one of the standout sectors of the entire blockchain world. However, this growth comes as no surprise since blockchain projects and products have risen in popularity over the last couple of months.
DappRadar recently released its report on the state of blockchain gaming in 2022 Q2 and the results were incredible. While the bulk of the crypto market struggled to maintain stability due to the bear market and the collapse of Terra, gaming projects easily weathered the storm. Some of these platforms recorded their best user activity during 2022 Q2.
Blockchain games are relatively cheaper than traditional games and have fewer entrance barriers. This is one of the reasons for their popularity over the last few years. Most importantly, the play-to-earn gaming model, where people earn from playing their favorite games, was another growth factor for these games.
For example, most Asians and South Americans relied on the popular P2E game, Axie Infinity, as a stream of income during the lockdown. Gamers are excited by the prospect of earning from their pleasure and connecting with other players from around the world.
No doubt there is still a lot to be done to improve the overall quality of blockchain games, but the industry appears to be on the right path to greater adoption.
Lawrence has covered some exciting stories in his career as a journalist, he finds blockchain-related stories very intriguing. He believes Web3 will change the world and wants everyone to be a part of it.
