Flipkart and Jump.trade aim to create and manage 1.1 million Web3 wallets and "revolutionize digital spaces globally."

India’s Flipkart Partners with Jump.trade to Create 1.1M Web3 Wallets on Polygon

  • Indian eCommerce giant Flipkart and NFT marketplace Jump.trade have partnered up. 
  • They aim to create and manage 1.1 million Web3 wallets and “revolutionize digital spaces globally.”
  • The wallets powered by the technology from Jump.trade will be hosted on the Polygon blockchain.
  • The two entities consider this to be “one of the largest transitions of users from Web 2.0 to Web3.”

One of the largest eCommerce firms in India, backed by Walmart, Flipkart, and leading NFT marketplace Jump.trade, which is backed by digital technology platform GuardianLink, have teamed up together to create and manage 1.1 million Web3 wallets, as per a press release, “facilitating what is considered one of the largest transitions of users from Web 2.0 to Web3.”

As per the release, the technology provided by Jump.trade to create Web3 wallets for Flipkart allows the eCommerce giant to incorporate novel features, “including a Web3-based brand loyalty program, exciting contests, and limited-edition drops from premium brands on its e-commerce platform.” The partnership will also allow the NFT marketplace to boost its Web3 users.

“Jump.trade has consistently been at the forefront of accelerating Web3 adoption in India, and we are delighted to have achieved something extraordinary in collaboration with Flipkart, a global leader in Indian e-commerce,” said Ramkumar Subramaniam, Co-Founder and CEO of Jump.trade.

On the other hand, it was revealed that Jump.trade and Flipkart will host the Web3 wallets on the Polygon (MATIC) blockchain, and the press release stated that the NFT marketplace believes that “this technology has the potential to revolutionize digital spaces globally.” 

Moreover, Ravi Krishnan, the head of Flipkart Labs, stated that his firm continuously strives “to be at the forefront of technological advancements,” while adding that partnering with GuardianLink will allow the Indian eCommerce giant to “create a platform that can revolutionize brand marketing, storytelling, and customer engagement.”

“We are delighted to collaborate with such a steadfast partner as Jump.Trade, whose remarkable Web3 expertise and esteemed collaborations with renowned names and brands are truly commendable,” Krishnan said. 

Flipkart is one of the largest eCommerce platforms in India and was started in 2007, enabling millions of sellers, merchants, and small businesses to participate in “India’s digital commerce revolution.” The platform has a registered user base of 450 million, while its marketplace offers over 150 million products across 80+ categories.

Additionally, Jump.trade is GuardianLink’s flagship NFT marketplace and claims to be the largest marketplace in Asia. As reported earlier by BitcoinWisdom, the Asia-Pacific region is of great interest to crypto firms including Ripple, Coinbase, and Binance. Last year, leading NFT marketplace OpenSea announced its partnership with South Korean internet juggernaut Kakao to expand operations in Asia.

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Parth Dubey Verified

A crypto journalist with over 3 years of experience in DeFi, NFT, metaverse, etc. Parth has worked with major media outlets in the crypto and finance world and has gained experience and expertise in crypto culture after surviving bear and bull markets over the years.

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